British Seniors Insurance Agency
British Seniors Funeral Report 2020
Report design, Social assets
The British Seniors Funeral Report was commissioned by British Seniors to track the way that funeral expenses have changed over the last five years and to see how prepared we are for death and the death of those we love.
The report, based on an extensive survey and written by our sister company OnePoll, looks at each aspect of a funeral, from our attitudes towards death to the nitty-gritty of costs and the financial impact it has on our loved ones. With results revealing the average cost of funerals has increased by over 5% in the last 5 years.
British Seniors indicated they didn’t want the report to be too visually sombre, so we created something colourful and vibrant based on their brand colours. We also produced a series of accompanying social assets.